Conservation International

Following a successful collaboration on their 2022 report, Conservation International once again tapped us to create an annual report that showcases their expansive, boundary-pushing work at the vanguard of global conservation. As the climate and biodiversity crises continue to accelerate, Conservation International is rising to the challenge by utilizing science, policy, and fieldwork alongside local communities to secure the critical benefits that nature provides to people.

Scope

Book Design

Cool Points

Nonprofit, Sustainable Print Production, Conservation

Conservation International - tooot conservation international annual report 2023 cover exterior 1721262192

Conservation International - tooot conservation international annual report 2023 cover collage

Overview

Conservation International is one of the world’s largest conservation nonprofits, working with NGOs, policymakers, economists, scientists, indigenous communities, and beyond to protect Earth’s ecosystems and the people who depend on them.

Conservation International - tooot conservation international annual report 2023 spreads opener 05 1721262197

Concept

The publication propels Conservation International’s established brand into new visual terrain that evokes their innovative and inclusive approaches to conservation. Dazzling, kaleidoscopic collages illustrate the vibrancy of thriving ecosystems, the interconnectedness of all life on earth, and the multifaceted perspectives and approaches necessary for effective conservation. Rotated text and the introduction of their brand font’s complementary serif family create texture and vibrancy throughout the report’s pages, and conceptually underpin the necessary change in perspectives to catalyze the paradigm shift required to combat climate chaos.

Conservation International - tooot conservation international annual report 2023 spreads toc 1721262205

Conservation International - tooot conservation international annual report 2023 spreads brazil reforestation 1721262213

Conservation International - tooot conservation international annual report 2023 spreads africa wildlife 1721262224

Conservation International - tooot conservation international annual report 2023 spreads opener 04 1721262231

Conservation International - tooot conservation international annual report 2023 spreads opener 02 1721262235

Conservation International - tooot conservation international annual report 2023 spreads opener 01 1721262238

Conservation International - tooot conservation international annual report 2023 spreads opener 03 1721262242

Conservation International - tooot conservation international annual report 2023 spreads opener 06 1721262245

Conservation International - tooot conservation international annual report 2023 spreads opener 07 1721262249

Conservation International - tooot conservation international annual report 2023 donor quote 02 1721262256

Conservation International - tooot conservation international annual report 2023 spreads sharks 1721262262

Conservation International - tooot conservation international annual report 2023 spreads small changes 1721262274

Sustainability

A paper’s thickness, known as its weight, has a marked impact on its environmental impact: a lighter paper stock results in fewer CO₂ emissions. Since a paper’s weight correlates with its ability to block light, known as opacity, lighter paper weights are more transparent. Outlines of the content on the next page become faintly visible, an effect known as show-through. Instead of the typical 70# or 80# paper stock, we used a 60# stock and embraced the show-through effect. The result was a subtle but intriguing interplay of forms throughout the piece, while simultaneously reducing the report’s environmental impact.